Busting the following myths:MYTH 1: Online, everybody is equal.MYTH 2: You are the customer of BigTech.MYTH 3: We are not ‘ad-dicted’.MYTH 4: It is all about user experience.MYTH 5: BigTech wants regulation.
Blind optimism does not help solve real problems; practical thinking during setting attainable goals does.
To effectively make the leap from building to selling as an entrepreneur, always be on the look for ways to highlight the value you bring to the table. In this way, you set yourself, your brand, and your product apart from the competition on your road to success.
A star performing employee gets elevated to a big leadership position, but one that is different from his domain. The situation throws up questions such as- ‘How does one learn to say “no” to an offer that is lucrative but not something that one wants do? Once one accepts this offer, but is unable to live up to the expectation of his/her bosses, how does one get out of this sticky situation?
Organisations can no longer afford to separate their ‘employees’ from the ‘humans’ they are in their personal capacity, nor will they be able to separate their business purpose from that of the teams bringing this purpose to life.
We’re nearing a threshold at which the technology is beginning to truly transform customer experience management. Customer sales and support services and customer experience management will never be the same again.
Are you willing to even consider if you need to make a change? Will you actually make that change if you see the need? If you are not willing, gravity has you firmly in its grasp, and it will pull you down.
Busting the following myths-MYTH 1: Every brand needs a Facebook strategy. Or a Twitter strategy. An Instagram strategy. An email strategy. Don’t they?MYTH 2: Marketing deserves a free pass when it comes to business strategy.MYTH 3: We need to be digital first.MYTH 4: Gate content if you want leads.MYTH 5: Search has better RoI than online advertising.
Imagine dealing with a business that offers products that always work, deliveries that arrive as promised, instructions that are clear and understandable, and self-service that’s easy to use. Their customers never have to contact them for the wrong reasons. They’ve created a frictionless customer experience.
Industrial Revolution 5.0 is human-centric with focus on socio environmental sustainability and brings the power back into the hands of humans. Industry 5.0 will bridge this gap to create future systems and services that focus on social and environmental aspects utilising data and technological advancements from Industry 4.0.
If employees find meaning in their work and are valued for whatever they do, their motivation levels will always be at their peak. The best that any organisation can do is attach meaning to the employee’s work as a sense of meaning will win over the impediments that hinder employees’ growth in the organisation.
Employees are pretty observant; they do not miss much. The actions and behaviours they see modeled and the ideals their immediate supervisor appears to value will inform their decisions and behaviour at work. If they see a management team that prioritises tasks, efficiencies, and productivity (job functions), then that is what they will focus on—often at the expense of the company’s own mission.
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