Busting the following myths:MYTH 1: I am not a creative personMYTH 2: You need to wait for lightning to strike to beMYTH 3: Creativity is too expensiveMYTH 4: Creativity will not help me in my business/industry/careerMYTH 5: It is not the stuff of the serious business person
Busting the following mythsMyth 1: It’s all about the moneyMyth 2: A concession means giving up somethingMyth 3: Never give up something without getting something in returnMyth 4: The person who talks first losesMyth 5: Our people already have a basic understanding of how to negotiate
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