Management Perspectives

The reality of good problem-solving is that our findings prompt us to review our earlier conclusions. Executives who know the secret to framing complex problems can supercharge their organisations

Storytelling is a key part of our shared human experience. It has long connected people across cultures and brought together groups who may seem like they have nothing in common, through tales of success and learnings. But what is often forgotten is the power of storytelling, especially in business.

The metaverse has actually been around for quite a while now, especially in gaming. It holds a lot of promise for marketing and sales. But are brands listening?