Management Perspectives

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The future beckons

by Steven Van Belleghem
Indian Management April 2022

The metaverse has actually been around for quite a while now, especially in gaming. It holds a lot of promise for marketing and sales. But are brands listening?

Steven Van Belleghem is a thought leader and speaker. He is author, The CX Leader’s Manual to Customer Excellence.

Latest Articles

Building cultures of adaptability

Organisations often forget that their earliest successes were built on curiosity, creativity, and constant reinvention. As AI reshapes the nature of work, these qualities become essential for survival. Reinvention cannot be delegated to innovation teams or episodic transformation initiatives.

by Dr Helmut Schuster and Dr David Oxley
Indian Management March 2026

Designing work, not decorating it

"Myth 1: Employee experience is about ping pong, perks, and parties—not profit.
Myth 2: HR is in the Employee Experience driver’s seat.
Myth 3: We handled this a few years ago.
Myth 4: An annual engagement survey is enough.
Myth 5: Technology will make work less human."

by Dean E Carter
Indian Management February 2026

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Dark patterns

As e-commerce platforms increasingly shape consumer choices, dark patterns in UI/UX design manipulate behaviour, erode trust, and challenge India’s evolving legal and regulatory framework.

by Sohom Banerjee and Dr. Sumanta Dutta
Indian Management January 2026

Social commerce unboxed

The next few years will likely blur the boundaries further. Imagine a world where a viral Instagram reel leads to a purchase within seconds, payment happens instantly through UPI, and the item arrives at your doorstep in under an hour via quick commerce.

by Dr Sandip Nandi, Dr Tapash Ranjan Saha, and Dr Debasish Sur
Indian Management November 2025
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