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Trust is a must

by Zain Raj
Indian Management July 2023

By leveraging the framework grounded on social science principles, ancient wisdom and the Techmanity™ Management Approach, and building and maintain trust with all your constituents, your business can not just survive, but also thrive, even in today’s ever-shifting business landscape.

Zain Raj Zain Raj is Chairman and CEO, Shapiro+Raj, and founder and CEO, zednext. Zain is also author, The Pyramid Puzzle, Marketing for Tomorrow, Not Yesterday and Brand Rituals: How Successful Brands Bond with Customers for Life.

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