Management Perspectives

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Say. Do. Confirm

by Ambi Parameswaran
Indian Management May 2021

Summary: It is not a compulsion that you should look for a purpose to hitch your brand to. Sometimes your brand comes with a well-infused purpose. In India, you can think of Tata, Amul, FabIndia and a few more.

Ambi Parameswaran is founder, brandbuilding.com. He is also a best-selling author and a brand/ executive coach.

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A model for change

Happy employees are engaged employees, resulting in increased productivity as well as lower absenteeism from work.

by Dominic Ashley-Timms and Laura Ashley-Timms
Indian Management October 2024

Beyond support to active co-creation

Traditionally, followers have been viewed as passive supporters, merely executing the directives of their leaders. However, this perspective is increasingly being challenged. The modern organizational landscape recognises that followers are not just subordinates; they are active participants who significantly influence organizational success.

by Prof Rashmi Bhatia; Prof Arun Bhatia; and Prof Daviender Narang
Indian Management October 2024

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Happiness equals performance

Happiness at work is crucial if you want to drive commercial performance. But what does happiness at work mean? How can managers measure it and have more of it? And what happens to organisations when they get happiness right?

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by Audrey Tang
Indian Management February 2024
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