Management Perspectives

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Myth Busters

An ideal prospect

by John Rosso and Mark McGraw
Indian Management August 2022

Busting the following myths-

MYTH 1: You get rejected—that is just part of the job.
MYTH 2: Whether you feel like prospecting matters.
MYTH 3: When prospecting, your job is to sell.
MYTH 4: Your clients and customers know what your ideal prospect looks like.
MYTH 5: Once you hear “No,” the discussion is over.

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Myth Busters

Busting the following myths
MYTH 1: It’s not personal. It’s business.
MYTH 2: You must follow your passion.
MYTH 3: Innovation is always the key to startup success.
MYTH 4: You need to hire true experts.
MYTH 5: You will always be the CEO of your venture.
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No limitations

Myth Busters

Busting the following myths-
MYTH 1: I’ll never be as successful as those other leaders.
MYTH 2: I’m not good at building relationships and networking.
MYTH 3: I don’t need to speak up in the meeting. I can just follow up one-on-one afterwards.
MYTH 4: I don’t have to be a good public speaker.
MYTH 5: I deserve to feel imposter syndrome.
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