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Influence reimagined

by Lida Citroën
Indian Management June 2025

Busting the following myths-
MYTH 1: Executive presence is the key to unlocking success.
MYTH 2: Influence comes with positional authority and rank.
MYTH 3: To be authentic means sharing everything about yourself.
MYTH 4: If you are good at your job, it does not matter what others
think of you.
MYTH 5: Earn your spot before you speak up.

Lida Citroën is the author of Influence reimagined

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Accelerate your customer network

Debunking the following myths-
MYTH 1: A CAB is a sales event.
MYTH 2: The best CABS have only c-suite customers.
MYTH 3: CAB meetings must have detailed presentations to impress the board.
MYTH 4: Planning a CAB adjacent to an industry event is a pragmatic use of time and budget.
MYTH 5: The CAB meeting yields the most return.

by Irene Yam
Indian Management May 2025

From an ‘idea’ to an ‘empire’

MYTH 1: Nothing can be gained from working for a bad leader.
MYTH 2: When an employee leaves you, it is a sign of failure and a poor reflection on your retention ability.
MYTH 3: In a competitive workplace, peers who are ranked against each other need to compete aggressively for the win and top ranking.
MYTH 4: When faced with a difficult situation or a crisis, a leader must be firm and resolute in speech and appearance, showing no emotion and expressing no sympathy.
MYTH 5: Sometimes, you must raise your voice as a leader to get other people’s attention.

by Mark C Fava
Indian Management April 2025
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