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The pressure myth

by Erika Alessandrini
Indian Management June 2026

Busting the following myths
MYTH 1: I know what's right TRUTH: Certainty is costing you more than you think.
MYTH 2: The ends justify the means TRUTH: Your results are arriving with a hidden invoice.
MYTH 3: I can do it better than everyone else TRUTH: Your talent on display is making everyone around you smaller.
MYTH 4: I'm just trying to help TRUTH: Your helping may be the problem.
MYTH 5: This is only temporary TRUTH: Temporary has become a permanent condition.

Erika Alessandrini is the author of The pressure myth

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The real innovation risk

Debunking the following myths-
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MYTH 2: ‘Think outside the box’ is sound leadership advice.
MYTH 3: More options lead to better outcomes.
MYTH 4: Risk-taking is about courage and tolerance.
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Myth 1: Running multiple businesses in parallel reduces risk. 
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