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Myth Busters

Your story matters

by Donna Griffit
Indian Management July 2023

Busting the following myths-
MYTH 1: Data and metrics are the only things investors care about.
MYTH 2: Storytelling and creativity have no place in the business world.
MYTH 3: Investors are only interested in what you are doing ‘right now’, not how you got there.
MYTH 4: If you have a good product, nothing else matters.
MYTH 5: Raising capital is the end goal of every start-up.

Donna Griffit Donna Griffit, author, Sticking to my Story: The Alchemy Of Storytelling For Startups.

Latest Articles

Authority under pressure

Leadership

You do not lose authority because someone disagrees with you. You lose it when your behavior under pressure becomes inconsistent, reactive, or unclear. People watch how you respond when challenged. They decide in those moments whether you are someone who hides behind position or someone who leads the relationship as well as the task.
by Anne Maartje Oud
Indian Management March 2026

The culture delusion

Myth Busters

MYTH 1: Culture is your values, mission, and purpose statements.
MYTH 2: Engagement scores tell you how healthy your culture is.
MYTH 3: Culture is owned by HR.
MYTH 4: Strong cultures should be unified and consistent everywhere.
MYTH 5: Culture is soft, secondary, and separate from performance.
by Michael Henderson
Indian Management March 2026
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More From The Category

The culture delusion

Myth Busters

MYTH 1: Culture is your values, mission, and purpose statements.
MYTH 2: Engagement scores tell you how healthy your culture is.
MYTH 3: Culture is owned by HR.
MYTH 4: Strong cultures should be unified and consistent everywhere.
MYTH 5: Culture is soft, secondary, and separate from performance.
by Michael Henderson
Indian Management March 2026

Designing work, not decorating it

Myth Busters

"Myth 1: Employee experience is about ping pong, perks, and parties—not profit.
Myth 2: HR is in the Employee Experience driver’s seat.
Myth 3: We handled this a few years ago.
Myth 4: An annual engagement survey is enough.
Myth 5: Technology will make work less human."
by Dean E Carter
Indian Management February 2026
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