Management Perspectives

Resilience in communication comes from being prepared. Whether you are introducing a new idea or facing resistance, using these approaches will help you stay ready, confident and resilient.

Domestic financial institutions need to embrace global expansion and innovation and view IFSCs as facilitators rather than rivals. Building regulatory trust, streamlining processes, and aligning incentives will all contribute to the development of a cooperative ecosystem that fulfills the promise of financial transformation.

Busting the following myths:
MYTH 1: Resilience is a personal trait.
TRUTH: Resilience is a collective strength.
MYTH 2: Resilience is optional, something we build only when times get tough.
TRUTH: Resilience is the foundation for lasting success.
MYTH 3: Resilience means pushing through no matter what.
TRUTH: Real resilience requires pause, reflection, and recalibration.
MYTH 4: Resilience and vulnerability do not belong in the same conversation.
TRUTH: Vulnerability is a catalyst for resilience.
MYTH 5: Resilience is about returning to normal.
TRUTH: True resilience transforms what comes next.

"Busting the following myths-
MYTH 1: Marketing should be persuasive.
MYTH 2: People care about your brand's ‘why’.
MYTH 3: B2b brands should avoid emotion in marketing.
MYTH 4: Company leaders know why people buy their brand.
MYTH 5: Customers are brand loyal."