Announcement

Now MAT Score/Result of last 5 administrations are available online. B-schools/Universities who are accepting MAT scores for facilitating the admission to their MBA/Allied programmes are advised to verify the MAT score submitted by the candidates from 1. AIMA Website: https://mat.aima.in/may21/mat-result-login 2. AIMA office through e-mail: mat@aima.in 3. MAT Score can be checked/verified by candidate name on the link: https://mat.aima.in/result-check

Training Program on Search Engine Marketing/ Display Advertising /PPC

26 Sep 2021

online

Contact Details

Ekta Nayyar, Assistant Director- CME
Mob: 9250127573; 9899056265, Email: enayyar@aima.in

Event Date:  26th September to 07 November  2021

(Training on Weekends only) Duration 15 hours | Online mode - Live Interactive sessions

  Training Objective

  • Learn the foundations of pay-per-click advertising with Google AdWords, the industry-leading PPC platform.
  • Explore how AdWords works and how it fits with what your business—and your customers—need.
  • Learn how to set up a new AdWords account and start researching your keywords: the foundation of all great advertisements.
  • Explore ways to measure results, including integrating with Google analytics, and setting up remarketing
  • Strategies the lead generation activities on multiple platforms like: Google, Facebook, Amazon etc

Who should attend

  • Sales and marketing professional accountable for Online lead generation
  • Entrepreneurs, business owners, startup, wanting to increase the business 100 fold
  • Marketing sales or advertising & brand executive, who want to reskill themselves with digital marketing.
  • MBA Graduates, who want to capitalize on digital marketing opportunities
  • Entrepreneurs, business owners, startup, who want to leverage social and online media for awareness, lead generation and branding.
  • Companies / professionals targeting B@B and B2C, and want to revisit and realign the marketing strategy in digital technology era.

Key Deliverables

  • Setting up an Account in Google Ads
  • Keywordtool.io
  • Creating a Campaign

Search Engine Marketing – Tools

  • Google Tag Manager
  • SEMRUSH
  • Google Keyword Planner
  • Google Conversion Tool
  • Google Audience Manager
  • Google Performance Planner
  • Copy AIetc

Registration Fee

Registration Fee : Rs 6000/- + 18% GST

Group discount  of 10%  for a group of five or more registration

Submit Enquiry
back