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2nd Capability Building Workshop On Case Writing, 18-19 January 2019, New Delhi

2nd Capability Building Workshop
Case Writing

18-19 January 2019, New Delhi

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2nd Capability Building Workshop on Case Writing conducted by India Case Research Centre (ICRC)

All India Management Association’s, India Case Research Centre (ICRC) organised 2 days Capability building workshop on Case Writing for B school Faculties and Research scholars on 18- 19 January 2019 at, New Delhi

The objective of the workshop was to equip the participants with the skill of Case Writing and drafting teaching notes in a structured manner so that the cases drafted by them after the workshop can be published in AIMA’s Case Journal, the CASEPEDIA and also be used by the B Schools as a teaching aid.

The workshop was conducted by Dr B Bhattacharya, Former Dean -IIFT & Sr. Advisor to the UN Archive, Ms Meeta Sengupta, eminent case writer and Advisor, Dr Raj Agrawal, Director Centre for Management Education, AIMA, and by Dr Anuja Pandey, Associate Professor, AIMA.
The workshop received an overwhelming response of 30 participants and was attended by the B School Faculties and Research Scholars from across India.
The methodology of the workshop included experiential learning approaches and theories behind developing a good Case Study, introducing industry best examples/cases, group discussions and feedback on individual cases.

The participants have been given the study notes and templates to draft their cases. The cases submitted by the participants will now be reviewed by the ICRC Review committee and the Editors before publishing them in the AIMA’s ICRC’s Case Journal CASEPEDIA.

Third Capability workshop is scheduled to be held in Weschool, Welingkar, Bangalore on 12th and 13th February 2019.

The 1st Capability Building Workshop on Case Writing
In collaboration with The Case Centre, UK.

09 - 11 August 2017, New delhi


India Case Research Center (AIMA-ICRC) is being established to develop, publish and distribute India –focused research cases for global consumption. To achieve these objectives, the first workshop on Case Writing in collaboration with the Case Centre, UK was successfully organized-from 9-11th August in New Delhi, to identify and train faculty members/ researchers/ scholars who could write effective India centric cases for AIMA.

The workshop was conducted by Dr Urs Muller, Programme Director and Head of the Practice Group –Consumer Goods and Retail,’ European School of Management and Technology (ESMT), Germany. The workshop was attended by 17 scholars, including four from AIMA.

The three-day workshop provided rigorous training and in-depth insights about the case writing techniques with requisite knowledge and skill set of participants to write teaching, managerial and research cases.

Day 1

A very productive first morning of Case Writing workshop at All India Management Association (AIMA) in New Delhi with our case writing workshop participants.Urs Muellerthe faculty,has been putting them through their paces.

Day 2

Day 2 of our case writing workshop is well underway at the All India Management Association (AIMA) with Urs Mueller. Participants are enjoying leading sample cases as well as having a go at writing their own.

Day 3

Our case writing workshop comes to a close at the All India Management Association (AIMA) today. Participants are pairing up and evaluating their cases. Hope you've all had a great few days with Urs Mueller and Kate Cook.