THE OFFICE OF AIMA CENTRE FOR MANAGEMENT EDUCATION AT ANDHRA ASSOCIATION BUILDING, 24-25 INSTITUTIONAL AREA, LODHI ROAD, NEW DELHI HAS RELOCATED TO AIMA’S NEW PREMISES AT 15, LINK ROAD, LAJPAT NAGAR, PART-III, NEW DELHI W.E.F 6TH NOVEMBER 2017                   The office of AIMA Centre for Management Services at Management House, 14 Institutional Area, Lodi Road, New Delhi - 110003 has relocated to AIMA’s new premises at 15, Link Road, Lajpat Nagar, Part-III, New Delhi w.e.f. 13th November 2017

Management News

In the past few decades, business school education in India has changed significantly. Though the number of schools has gone up, the quality of education provided by a large number of them remains questionable. Within the ambit of quality education, it is the curriculum, faculty, and the precise manner in which it is delivered that constitute the most important components. In recent times, the relevance of bschool curriculum with respect to catering to the needs of the industry and the employability of students has been extensively debated. The age-old model of the two-year MBA/ PGDM, in terms of what is taught and how it is taught, is losing its relevance. The context today has shifted radically. With various technological advancements being introduced in the education and training domain—in the form of products and services—analytics has made inroads into the decision-making process of companies and executives. Digital platforms are being used for connecting with customers, and their sentiments are being assessed using tools and techniques. All this has led to a strong need for a fresh look at the curriculum, the delivery mechanism, and the assessment, while focussing on enhanced employability. It calls for a radical shift in the overall concept of the MBA/PGDM.