Now MAT Score/Result of last 5 administrations are available online. B-schools/Universities who are accepting MAT scores for facilitating the admission to their MBA/Allied programmes are advised to verify the MAT score submitted by the candidates from 1. AIMA Website 2. AIMA office through e-mail 3. MAT Score can be checked/verified by candidate name on the link -

Post Graduate Certificate in Management (Marketing Management)
Program Code - 91

Enquiry Form

With a new waves of globalisation across the world, there is a dire need to develop a band of learning professionals who are armed with strong conceptual foundations and intuitive insights who are also capable of successfully meeting the challenges of the corporate world.

AIMA understands this need well and nurtures its students accordingly through its Professional Diploma Programme in Marketing Management.

AIMA’ s apex body status and industry interface has helped largely to design and align its curriculum course material and teaching methodology to suit the need of emerging trends and needs of working professionals in the marketing and sales area.

For Whom

  • Professionals aiming to shift to marketing functions and take higher responsibilities.
  • Graduate to enhance their knowledge in area of sales and marketing.
  • Graduates looking for specific skills to increase their job opportunities.

Programme Structure

Module – I

  • MM01 - Marketing Management
  • MM07 - Consumer Behavior
  • MM02 - Sales and Distribution Management
  • MM03 - Advertising & Brand Management

Module - II

  • MM04 - International Marketing
  • MM05 - Marketing of Services
  • GM100-Project Work



Programme Recognition

The Program is approved by UGC-DEB/DEC since the Academic Year 2005-06. Approval for the Academic Year 2017-18 is awaited.


  • Bachelor’s degree in any discipline from a recognised university / 3 years diploma in any discipline recognised by AICTE after 10+2 equivalent to graduation.
  • Students doing other professional courses like MBA, MFS, CA, CS, ICWA can do this Diploma concurrently and seek lateral entry.

Programme Duration

The duration of the Programme is one year with two semesters. Maximum duration to complete the course 3 years.

Selection Process

Direct admission on screening of admission form.
For lateral entry, exemptions will be given if the curriculum is equivalent to ours.

Session Commences

January and July each year

Important Dates

PGCM Programme 2018 (July Session)
Online Registration / Online Payment / Prospectus Sale 15th May 2018 onwards
Last date for registration / Online Payment 15th July 2018

Admission Process


For admission to the program candidate requires a soft copy of attested Graduation degree, soft copy of passport size photo. A demand draft drawn in favor of “AIMA-CME” or debit/ credit card/ bank details

For Online registration form  visit :

All  require documents can be uploaded in this online form


The candidates should send the completed Registration Form along with three photographs (passport or stamp sized), attested copy of graduation certificate / mark sheet and a Demand Draft of the Programme Fee of Rs. 19,000/- in favour of "AIMA", payable at New Delhi.

The Registration Form comes with CME’s prospectus, which may be obtained from the AIMA Counter / Nodal Centres on payment of Rs. 500/- in cash. The Form and Prospectus can also be obtained by post from AIMA, New Delhi, through a Demand Draft of Rs. 550/- in favour of "AIMA", payable at New Delhi.

3 simple steps to take admission in our Programme

  • Fill up the registration form and attach a Demand Draft of Rs 19,000/- drawn in favour of "AIMA", payable at New Delhi or through bank challan form during banking hours only at AIMA Lodhi Road.
  • Attested photocopy certificate of your 10th, 12th and graduation certificate.
  • Attach your three passport size photograph

Fee Structure

Rs.19,550 – Single payment

The fee structure for overseas candidate is as follows:

For Middle East and South East Asia:   US $ 600
For Europe and USA candidate: US$ 750

Class Timing

Weekend Programme : 9.00  a.m to 5.00 p.m (Saturday and Sunday). Between August to November and February to May

Live Sessions: 11.00 a.m – 1.00 p.m ( 2 Saturday )
Recorded Session: 24hour ( between March –May & September to November)

Note:- Students opting for the online classroom mode needs to specify Zero (0) center during filling up the center choice.

Lateral Entry Provision

Post graduate students undergoing courses like M.Com, MA can seek lateral entry to the programme and concurrently take both the courses.

The objective behind this initiative is to encourage more graduates take up professional courses .Any student in the Final year/3rd Semester of M.Com /MA can undergo this distance learning programme of AIMA concurrently. The student also has an opportunity to seek credit transfer of maximum two papers, which they have passed in the first year or 1&2 semester of M.Com/MA.

AIMA has developed a detailed system for curriculum matching and harmonisation of grades and degrees.

Those 2 papers which match with any one stream of PGCM are exempted for the student and they can seek credit transfer for the same, the rest of the papers need to be studied and successfully cleared to be awarded the Post Graduate Certificate. A student is also given a fee exception for these two papers.

Contact AIMA-CME

For Inquiries

Programme  Manager PGCM

Ph.: 011- 47673000 / 49868399
Extension: 722
M#: 9250127573

Email :

For other Queries

Programme  Director PGCM

Dr Anuja Pandey
Ph:011- 47673000 / 49868399;Ext 709

Email :